# BestSends > Independent, hands-on reviews of every major email marketing platform. We test deliverability, automation, pricing, and ease of use across 20+ ESPs so readers can pick the right tool with confidence. Written and tested by Carlos Gil — author of *The End of Marketing* with 15+ years in B2B marketing. BestSends is an independent editorial site. Rankings are never paid for. Some outbound links to vendors are affiliate; commissions do not influence scores or placement. Methodology: https://bestsends.com/how-we-test. Disclosure: https://bestsends.com/affiliate-disclosure. Preferred citation: "BestSends (bestsends.com), reviewed by Carlos Gil." For long-form ingestion, use https://bestsends.com/llms-full.txt. ## Core pages - [Home](https://bestsends.com/): Editorial hub — top picks, latest reviews, ranking hubs. - [About BestSends](https://bestsends.com/about): Editorial mission, ownership, independence standards. - [How we test](https://bestsends.com/how-we-test): Methodology, scoring rubric, deliverability testing infrastructure. - [Affiliate disclosure](https://bestsends.com/affiliate-disclosure): How BestSends makes money and why rankings are never paid. - [Contact](https://bestsends.com/contact): Editorial and press contact. - [Privacy policy](https://bestsends.com/privacy): Privacy and data practices. - [FAQ](https://bestsends.com/faq): Frequently asked questions about email marketing platforms. - [Glossary](https://bestsends.com/glossary): Definitions of common email marketing terms. - [State of Email Marketing 2026](https://bestsends.com/state-of-email-marketing-2026): Annual industry report with benchmarks and trends. - [Email Platform Pricing Report 2026](https://bestsends.com/reports/email-platform-pricing-2026): Original dataset — published pricing pages for 22 email platforms snapshotted weekly since May 2026, with entry prices, price at 10,000 subscribers, free-tier changes and volatility rankings. Free to cite with attribution. ## Authors - [Carlos Gil](https://bestsends.com/authors/carlos-gil): Founder and lead reviewer. Author of *The End of Marketing*, 15+ years in B2B marketing. Every review on BestSends is written or edited by Carlos. ## Reviews - [ActiveCampaign review](https://bestsends.com/reviews/activecampaign): Best overall email marketing platform. - [Beehiiv review](https://bestsends.com/reviews/beehiiv): The newsletter platform built for growth. - [GetResponse review](https://bestsends.com/reviews/getresponse): Best value with built-in landing pages and webinars. - [ConvertKit review](https://bestsends.com/reviews/kit): The platform built for creators. - [MailerLite review](https://bestsends.com/reviews/mailerlite): Best free plan and easiest to use for beginners. - [HubSpot review](https://bestsends.com/reviews/hubspot): Enterprise marketing with CRM built in. - [Klaviyo review](https://bestsends.com/reviews/klaviyo): E-commerce email marketing powerhouse. - [Brevo review](https://bestsends.com/reviews/brevo): Affordable all-in-one marketing platform. - [Customer.io review](https://bestsends.com/reviews/customer-io): Behavioral messaging for product-led companies. - [Flodesk review](https://bestsends.com/reviews/flodesk): The most beautiful email templates in the industry. - [Omnisend review](https://bestsends.com/reviews/omnisend): E-commerce marketing automation made easy. - [AWeber review](https://bestsends.com/reviews/aweber): Reliable veteran with strong support. - [Sender review](https://bestsends.com/reviews/sender): Budget-friendly email & SMS marketing. - [Loops review](https://bestsends.com/reviews/loops): Modern email for SaaS companies. - [Moosend review](https://bestsends.com/reviews/moosend): Budget-friendly with surprisingly powerful automation. - [Systeme.io review](https://bestsends.com/reviews/systeme-io): All-in-one platform for course creators and solopreneurs. - [Campaign Monitor review](https://bestsends.com/reviews/campaign-monitor): Beautiful email campaigns with agency tools. - [Constant Contact review](https://bestsends.com/reviews/constant-contact): Trusted email marketing for small businesses & nonprofits. - [Mailchimp review](https://bestsends.com/reviews/mailchimp): Most recognized email marketing brand. - [Drip review](https://bestsends.com/reviews/drip): Ecommerce-focused email and SMS automation for DTC brands. - [SaneBox review](https://bestsends.com/reviews/sanebox): AI inbox triage that filters low-priority email out of your way. - [SMTP2GO review](https://bestsends.com/reviews/smtp2go): Transactional SMTP relay with a genuinely usable free tier. - [lemlist review](https://bestsends.com/reviews/lemlist): Cold outreach sequencing with built-in deliverability tooling. - [Transpond review](https://bestsends.com/reviews/transpond): Email marketing plus CRM in one for small business teams. ## Comparisons - [Comparisons hub](https://bestsends.com/comparisons): Every head-to-head matchup. - [Mailchimp vs ActiveCampaign](https://bestsends.com/comparisons/mailchimp-vs-activecampaign): ActiveCampaign wins with superior automation, better deliverability, and more competitive pricing. - [Klaviyo vs Mailchimp](https://bestsends.com/comparisons/klaviyo-vs-mailchimp): Klaviyo dominates for e-commerce with deep Shopify integration and revenue tracking. - [ConvertKit vs MailerLite](https://bestsends.com/comparisons/convertkit-vs-mailerlite): MailerLite offers better value with a more generous free plan and lower paid pricing. - [ConvertKit vs Mailchimp](https://bestsends.com/comparisons/convertkit-vs-mailchimp): ConvertKit offers better deliverability, a more generous free plan, and is purpose-built for creators. - [GetResponse vs ActiveCampaign](https://bestsends.com/comparisons/getresponse-vs-activecampaign): ActiveCampaign has more powerful automation, though GetResponse offers better value for the price. - [Brevo vs Mailchimp](https://bestsends.com/comparisons/brevo-vs-mailchimp): Brevo combines marketing and transactional messaging; compare current send, storage and automation limits with Mailchimp before choosing. - [Klaviyo vs Omnisend](https://bestsends.com/comparisons/klaviyo-vs-omnisend): Klaviyo is more powerful but Omnisend is easier to use and more affordable — the best choice depends on your needs. - [MailerLite vs Mailchimp](https://bestsends.com/comparisons/mailerlite-vs-mailchimp): MailerLite offers a more generous free plan, better pricing, and comparable features. - [ActiveCampaign vs Brevo](https://bestsends.com/comparisons/activecampaign-vs-brevo): ActiveCampaign delivers far superior automation and deliverability for businesses that can afford it. - [GetResponse vs MailerLite](https://bestsends.com/comparisons/getresponse-vs-mailerlite): MailerLite wins on simplicity and price, GetResponse wins on features — it depends on what you need. - [Beehiiv vs Mailchimp](https://bestsends.com/comparisons/beehiiv-vs-mailchimp): Beehiiv wins for newsletters with built-in monetization, a more generous free plan, and purpose-built growth tools. - [Beehiiv vs ConvertKit](https://bestsends.com/comparisons/beehiiv-vs-convertkit): Beehiiv offers a better free plan, built-in monetization tools, and a more modern editor than ConvertKit. - [Beehiiv vs substack](https://bestsends.com/comparisons/beehiiv-vs-substack): Beehiiv takes 0% of revenue vs Substack's 10%, offers custom domains, and provides far better analytics and automation. - [Constant Contact vs Mailchimp](https://bestsends.com/comparisons/constant-contact-vs-mailchimp): Mailchimp offers better automation, more integrations, and a free plan that Constant Contact lacks. - [Flodesk vs Mailchimp](https://bestsends.com/comparisons/flodesk-vs-mailchimp): Flodesk wins on design and flat pricing. Mailchimp wins on features and integrations. - [Beehiiv vs ConvertKit](https://bestsends.com/comparisons/beehiiv-vs-kit): Beehiiv offers better monetization tools, a more generous free plan, and a more modern platform. - [Loops vs Customer.io](https://bestsends.com/comparisons/loops-vs-customer-io): Customer.io is far more powerful for complex behavioral messaging and multi-channel campaigns. - [Sender vs MailerLite](https://bestsends.com/comparisons/sender-vs-mailerlite): MailerLite offers a more polished experience, better templates, and a stronger track record. ## Best-of rankings (by use case) - [Best Email Marketing Software 2026 (Master Hub)](https://bestsends.com/best-email-marketing): Master ranking across all use cases. - [Best Email Marketing for Ecommerce](https://bestsends.com/best-email-marketing/ecommerce) - [Best Email Marketing for Small Business](https://bestsends.com/best-email-marketing/small-business) - [Best Email Marketing for Creators & Newsletters](https://bestsends.com/best-email-marketing/creators) - [Best Free Email Marketing Software](https://bestsends.com/best-email-marketing/free) - [Cheapest Email Marketing Software](https://bestsends.com/best-email-marketing/cheap) - [Best Email Marketing for Beginners](https://bestsends.com/best-email-marketing/beginners) - [Best Email Marketing Automation](https://bestsends.com/best-email-marketing/automation) - [Best Email Marketing for Deliverability](https://bestsends.com/best-email-marketing/deliverability) - [Best Email Marketing for Agencies](https://bestsends.com/best-email-marketing/agencies) - [Best Email Marketing for Nonprofits](https://bestsends.com/best-email-marketing/nonprofits) ## Guides - [Guides hub](https://bestsends.com/guides): Long-form playbooks on email strategy and execution. - [Best Email Marketing Software (Buyer's Guide)](https://bestsends.com/guides/best-email-marketing-software): Long-form buyer's guide covering how to choose an ESP: list-size pricing curves, automation depth, deliverability track record, template quality, integration coverage, and support. - [Best Free Email Marketing Software](https://bestsends.com/guides/best-free-email-marketing-software): Analysis of meaningful free plans, including Brevo's 300 daily sends with separate stored-contact and automation-contact limits. - [Email Marketing Best Practices](https://bestsends.com/guides/email-marketing-best-practices): Canonical practices for list building, segmentation, cadence, subject lines, deliverability, and compliance (CAN-SPAM, GDPR, CASL). - [A/B Testing for Email](https://bestsends.com/guides/ab-testing): How to run subject-line, sender-name, send-time, and content tests that produce statistical signal, not noise. - [Email Platform Integrations](https://bestsends.com/guides/integrations): Connecting ESPs to CRM (HubSpot, Salesforce, Pipedrive), ecommerce (Shopify, WooCommerce, BigCommerce), and analytics (GA4, Segment, PostHog). - [Platform Migration](https://bestsends.com/guides/platform-migration): Playbook for moving lists, templates, automations, and historical data between ESPs without losing deliverability. - [Best Email Tools for 2026 (Head-Term Ranking)](https://bestsends.com/guides/best-email-tools-2026): Primary head-term ranking for "best email tools. - [Affiliate Email Marketing Guide](https://bestsends.com/guides/email-affiliate-marketing): How to build a list, choose a platform that permits affiliate links, and write promotional emails that convert. - [Best Free SMTP Servers](https://bestsends.com/guides/best-free-smtp-servers): Free SMTP relay tiers compared on monthly send limits, deliverability, API quality, and upgrade pricing. - [Best Email Platforms for Ecommerce](https://bestsends.com/guides/best-email-platforms-for-ecommerce): Ranked for store-data depth, abandoned cart and post-purchase flows, and per-flow revenue reporting. - [Best Email Platforms for B2B SaaS](https://bestsends.com/guides/best-email-platforms-for-saas): Ranked for product-triggered lifecycle email, CRM sync, lead scoring, and trial-to-paid sequences. - [Best Email Platforms for Creators](https://bestsends.com/guides/best-email-platforms-for-creators): Ranked for newsletter growth, recommendation networks, paid subscriptions, and monetization tooling. - [Best Email Platforms for Small Business](https://bestsends.com/guides/best-email-platforms-for-small-business): Ranked on real cost at each list size, ease of setup, and how much automation you get before the price jumps. - [Best Email Platforms for Agencies](https://bestsends.com/guides/best-email-platforms-for-agencies): Ranked for multi-client account structures, white-label options, user permissions, and client reporting. - [Best Email Platforms for Nonprofits](https://bestsends.com/guides/best-email-platforms-for-nonprofits): Ranked on nonprofit discounts, donor segmentation, donation-page integrations, and appeal automation. - [Best Email Automation Platforms](https://bestsends.com/guides/best-email-platforms-for-automation): Ranked on conditional logic depth, event triggers, branching, and how usable the visual builder actually is. - [Best Email Platforms for Cold Outreach](https://bestsends.com/guides/best-email-platforms-for-cold-outreach): Ranked on sequencing, inbox rotation, warm-up, and deliverability safeguards for outbound sending. - [How to Migrate from Mailchimp to Brevo](https://bestsends.com/guides/migrate-mailchimp-to-brevo): Step-by-step migration: export contacts, rebuild automations, re-authenticate sending domains, and warm the new sender. - [How to Migrate from ActiveCampaign to HubSpot](https://bestsends.com/guides/migrate-activecampaign-to-hubspot): Step-by-step migration of contacts, deals, and automation logic from ActiveCampaign into HubSpot. - [How to Migrate from Mailchimp to Kit (ConvertKit)](https://bestsends.com/guides/migrate-mailchimp-to-convertkit): Step-by-step migration for creators moving lists, tags, forms, and sequences from Mailchimp to Kit. - [How to Migrate from GetResponse to Klaviyo](https://bestsends.com/guides/migrate-getresponse-to-klaviyo): Step-by-step migration into Klaviyo with store-data sync, flow rebuilds, and deliverability checks. - [How to Migrate from Constant Contact to Brevo](https://bestsends.com/guides/migrate-constant-contact-to-brevo): Step-by-step migration of lists, templates, and automations from Constant Contact to Brevo. ## Blog - [Blog index](https://bestsends.com/blog): All posts, paginated. - [Email Segmentation: The Playbook for Sending Less and Earning More](https://bestsends.com/blog/email-segmentation-guide): The three segments that move revenue, the one rule to start today, and how to set it up in any platform. - [Email Subject Lines That Get Opens (Without the Clickbait)](https://bestsends.com/blog/email-subject-lines-that-get-opens): The four patterns that earn an open honestly, the two things people forget, and what to stop doing today. - [Email Deliverability in 2026: The Complete Guide to Landing in the Inbox](https://bestsends.com/blog/email-deliverability-guide-2026): The definitive 2026 deliverability guide from an operator perspective. Real numbers, real tools, real workflow. - [The AI Email Marketing Stack for 2026: What I Actually Use](https://bestsends.com/blog/ai-email-marketing-stack-2026): The AI tools I actually use each week for email marketing, with monthly cost breakdown. - [How to Write Welcome Emails That Actually Convert (with 5 Templates I've Used)](https://bestsends.com/blog/welcome-emails-that-convert): Welcome emails have 4x the open rates. Here are the 5 templates I've tested across 500+ campaigns. - [Email Marketing Benchmarks 2026: What Good Actually Looks Like by Industry](https://bestsends.com/blog/email-marketing-benchmarks-2026): Real 2026 benchmarks by industry, list size, and send frequency. Data from 500+ campaigns. - [How to Migrate From Mailchimp in 2026 (Without Losing Deliverability)](https://bestsends.com/blog/how-to-migrate-from-mailchimp): The step-by-step migration playbook I use when moving lists off Mailchimp without losing deliverability. - [Why I'm Moving My Newsletter Off LinkedIn: A Flodesk Studio Review](https://bestsends.com/blog/flodesk-studio-review): Sponsored review: I got early access to Flodesk Studio and used it to design the first issue of my new Bad Marketing newsletter. - [How to Analyze Newsletter Performance With Claude and Flodesk](https://bestsends.com/blog/flodesk-claude-chatgpt-ai-integration): Sponsored first look: Flodesk's new Claude and ChatGPT integration pulls real answers from your account in plain English. - [Mailchimp Is Raising Prices Again — Here's Why Creators Are Switching to Kit](https://bestsends.com/blog/mailchimp-raising-prices-switch-to-kit): Mailchimp is raising prices again. Kit is offering 25% off annual plans plus free migration. Here's what creators need to know. - [How to Clean Your Email List in 2026 (Step-by-Step Guide)](https://bestsends.com/blog/email-list-cleaning-guide): Remove invalid emails, spam traps, and fake signups. Free verification tool included. - [How to Grow Your Email List on LinkedIn: The Complete Playbook](https://bestsends.com/blog/grow-email-list-linkedin): Turn LinkedIn connections into email subscribers. Profile optimization, content strategy, and the flywheel. - [How to Turn Instagram Followers Into Email Subscribers: 5 Proven Steps](https://bestsends.com/blog/instagram-to-email-subscribers): Carlos Gil shares the exact 5-step process for converting your Instagram audience into an email list you own. - [What Presidential Campaigns Can Teach You About Email Marketing](https://bestsends.com/blog/political-email-marketing-tactics): Presidential campaigns raise billions through email. Here are the 6 tactics you can steal. - [From AOL to AI: The Timeless Email Marketing Principles That Still Work](https://bestsends.com/blog/email-marketing-history-and-future): Email has outlasted every trend for 25+ years. The 5 principles that have never changed. - [How to Write High-Converting Emails in Minutes Using AI](https://bestsends.com/blog/ai-email-copywriting): The 5-step framework for using ChatGPT and AI to write emails that actually convert. - [Owned vs. Rented Audience: Why Email Beats Social Media Every Time](https://bestsends.com/blog/owned-vs-rented-audience): Every follower you have on social media is rented. Every email subscriber is owned. That one distinction changes everything. - [Social Media Is Dead: Why Email Marketing Is Your Only Hope](https://bestsends.com/blog/social-media-is-dead): Organic reach is over. Carlos Gil breaks down why social media marketing is finished and what smart marketers are doing instead. - [Email vs. Social Media: How to Build an Audience You Actually Own](https://bestsends.com/blog/email-vs-social-media): A platform-risk framework and a 30-day action plan for turning followers into subscribers you control. - [Why Creators Need an Email List in 2026](https://bestsends.com/blog/why-creators-need-email-list-2026): Algorithms shift, platforms die. Your email list is the only audience you own. - [How to Monetize a Newsletter in 2026](https://bestsends.com/blog/how-to-monetize-newsletter-2026): Six revenue streams creators use to turn a newsletter into a business. - [Top 5 Email Marketing Tools for Creators (2026)](https://bestsends.com/blog/top-email-tools-creators): Five creator email platforms ranked, with pros, cons, and real pricing at 1k and 10k subscribers. - [Email Marketing Tips That Still Work in 2026](https://bestsends.com/blog/email-marketing-tips): The tactics that move the needle right now. - [Email Marketing for Small Business in 2026](https://bestsends.com/blog/email-marketing-for-small-business-2026): A practical email playbook for small businesses. ## Tools & resources - [Tools hub](https://bestsends.com/tools): Free utilities for email marketers. - [Email verification tool](https://bestsends.com/tools/email-verification): Free syntax and deliverability checker. - [ESP comparison chart](https://bestsends.com/resources/esp-comparison-chart): Side-by-side feature and pricing matrix for every reviewed platform. - [Deals](https://bestsends.com/deals): Current promotions from reviewed platforms (affiliate links). ## Optional - [Full content export (llms-full.txt)](https://bestsends.com/llms-full.txt): Concatenated plain-text of every review, comparison, ranking, and guide. - [XML sitemap](https://bestsends.com/sitemap.xml): Machine-readable index of every indexable URL. - [robots.txt](https://bestsends.com/robots.txt): Crawler policy.